In their diligence, they stated, Mambo Media “…helps CIOs and CMOs apply strategic marketing principles to marketing automation, and to establish a data-driven approach to decision making.”
In naming Mambo, the selection panel looked at each vendor’s capability to fulfill the needs of buyers with effective solutions that curb challenges and promote business growth.
“Mambo has developed a tightly-controlled marketing automation methodology, and believes in testing campaigns by building pilot programs and managing them closely before rolling out at large scale. Ultimately, Mambo Media delivers a full spectrum of services—from strategic planning, advising on marketing technology platforms, and setting up, launching, managing, and measuring campaigns.”
We’re delighted to be named to the Top 10 Marketing Automation Solution Providers list. We’ve posted the full article in a PDF here.