3. Think Long Term
- Cultivate a relationship with your Celeb – Ideally, this is not a one night stand or a flash in the pan or a one hit wonder, and your celebrity is genuinely interested in supporting your cause. Celebrities are typically pretty guarded because so many want a piece of them without giving anything in return. Think about what you can do for your celeb. If you’re a chocolatier, send him/her a box on a regular basis with a hand-written thank you note. If you offer a service, get clever and dig into what your celeb in interested in outside of being a celebrity. They are human, they have feelings, and they don’t want to be used. They want to have a two-way relationship with cool people like you. Show them how cool you are and how you’re interested in having a real, interesting, creative relationship.