Event Lead Nurturing Checklist: Before, During, After
Whew, the big event you’ve been working on for months is finally over. People registered, some of them attended, and you emailed them a “thank you.” But did you integrate lead nurturing into your event? Did you take advantage of your opportunity to build trust with individuals and convert prospects? At Mambo, we approach events […]
Social Commerce Tools and Trends
A morning at Portland State University with Meridian, ShopIgnighter, MonsoonWorks, Groupon and Mambo Media Despite the early morning hour, there were many lively presentations on Social Commerce to be heard last week at the Portland State University Digital Marketing Breakfast. Boasting a docket full of Portland-based companies, the talk of Social Commerce was both enlightening […]
Portland Police are ‘Crisis Ready’
Welcome to our guest blogger, Casey Boggs! Casey is president of LT Public Relations – a comprehensive communications firm that specializes in servicing the financial and professional services industries. LT Public Relations recently partnered wtih Mambo Media to offer its proprietary Crisis Ready (www.crisis-ready.com) program to help safeguard businesses before, during and after emergencies occur.
BridgeWorks Capital: Making Waves in Renewable Energy
BridgeWorks Capital, a boutique merchant bank based in Lake Oswego, OR, has been making waves in the renewable energy sector. Just this month, BridgeWorks both shepherded the acquisition of PrimeStar Solar by General Electric and announced plans to commercialize and manufacture floating power plants which combine energy produced by wave and wind. Using PrimeStar Solar’s […]
Social Media Fundraising through Facebook: How One Individual Makes a BIG Difference
How can one little individual make a BIG difference? Siouxsie Jennett, the President of Mambo Media, is on the board of the Clackamas Women’s Services (CWS), an organization that provides critical services to survivors of domestic and sexual violence. She brought that question to her Mambo team, challenging them to create a social media fundraising […]
The Chalkboard Project: Social Media Integration
The Chalkboard Project is a Portland-based non-partisan, nonprofit organization that works to improve Oregon’s K-12 public schools. They give voice to Oregon’s teachers and provide a forum where teachers and parents can converse about current issues via their highly successful blogs, as well as encourage activism via the Citizens’ Corps and Teachers’ Corps.
On Facebook as in Life, Change is the Only Constant
Facebook appears to be morphing at a higher-than-normal pace recently, and it’s more and more of a challenge to just keep up. In an effort to keep everyone on the same Page (pun intended), we’ve decided to draft a quick wrap-up:
Are you Crisis Ready?
Mambo Media has partnered with LT Public Relations to offer its clients a robust crisis communications program to help their PR team prepare for and manage an assortment of disruptive emergencies. Crises today come in all forms, they’re often unanticipated, and most have detrimental effects on a company’s sales and brand reputation…for years.
Don’t Forget the Soundtrack
When clients ask us to create video assets to support their marketing efforts, they often have a pretty strong idea of what imagery they want. But that’s really only half the recipe when it comes to making a compelling video. In addition to great visuals, you need great audio to make a complete video experience.
Our Portland Story: Capturing the Feel of the City
We’d like to welcome guest blogger Melissa Delzio! Melissa is an Art Direction Associate at Mambo Media and creator of the new book Our Portland Story. Listen to her podcast on OPB Q&A with Geoff Norcross here. It all started with a question, “What ONE thing do you love about Portland?” It was a question I often asked […]
