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Trends & Tips

Aug 22 2011

Will Adobe Flash Survive the Era of the Mobile Internet?

Adobe vs. CSS Savvy web designers continually produce beautiful, elegant designs that play to the strengths of their medium. For designers that want pixel-perfect control over their designs, the only go-to for most of that time has been Adobe’s Flash platform. Lately, Adobe has taken a lot of flack over their proprietary design tool. To its credit, Flash has had clear benefits over CSS for many designers, but since the advent of CSS3 and HTML5, standards-compliant designing for the web has come into its own. Can Flash still boast those benefits,...

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Feb 04 2011

Why Jumo? Social Networking for Nonprofits

Jumo is worth testing if you are a non-profit. For starters, it’s not just another social network that will further stretch your resources. Beyond the initial setup, Jumo requires almost no maintenance. Your activity on other social networks such as Twitter and Facebook feed your supporter’s Jumo homepage and email updates. Jumo’s true appeal to supporters is yet to be revealed (the site only launched last month) but contrary to criticism, Jumo doesn’t just reoffer functionality other non-profit focused sites already have. The Facebook app Causes, is who I’ve most often...

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Jan 18 2011

How to Get Started on Quora

A friend of mine who owns a small business recently asked, “I was so proud when I figured out how to interact with people on Twitter and Facebook. Now am I supposed to be doing something on Quora?” We discussed her goals and how she felt about spending some time at “the place people go when they want to find answers.” Of course, that brings up the fear of how easily time can disappear when you fly into the vortex of social networking sites. This tweeter eloquently described my concerns from...

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Jan 14 2011

New Year’s Resolutions: Make them Fun!

The newest addition to our team, Mary Rarick comes to Mambo with a B.A. in English, a teaching certificate and a background in publishing, project management and education. Most recently, Mary was the Managing Editor for Portland Family Magazine and Goodness. A self-acknowledged social media addict, she is thrilled to be helping companies foster and engage their online communities. In her free time Mary can be found curled up on the couch reading, volunteering as a member of Century High School’s Site Council or desperately capturing territories in a spirited game of Risk with her family. Join us in welcoming Mary!

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Sep 01 2010

Micro-Fundraising Through Mobiles: 5 Apps

The Haiti earthquake wasn’t the beginning of mobile fundraising, but it certainly was the first time it popped into the national consciousness at such a large scale. Since then, it’s continued to gain traction and popularity with NGOs and your average Joe alike – and even your occasionally political fundraising event.

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Jun 09 2010

Social Media: Should Small Businesses Train or Hire?

I recently answered this LinkedIn question and wanted to share my response with you:

As a small business, do you want to be trained on how to use social media or hire a social media strategist to implement it for you?

Great question, Cynthia. I manage an online marketing firm that specializes in social media and we recommend to our small businesses that they use us very strategically.

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