Crisis!
It’s happened before and it will happen again. Someone posted something on social media that shouldn’t have been posted, an explosion at a warehouse or a scandal with a CEO. Crises are a part of running a business and it is better to be prepared for them instead of being caught off guard. There are several easy actions that can help a company better prepare for all types of crisis:
How the Justine Sacco Debacle Went from Unfortunate to Brilliant in Under 11 Hours
While there were several well-known social media blowups over the holidays, the Justine Sacco saga was by far the most infamous. It had all the elements of your typical social media comment gone wrong. For those of you unfamiliar, a communication executive made a really insensitive remark on Twitter which many people found hugely offensive. She was fired, made the usual apologies and deleted all social media presence.
Who Doesn’t Like a Discount? Here’s Something to Tweet Home About!
The holidays are always a time to celebrate. It’s a good time to reflect upon the year. At Mambo we have a lot to celebrate. Our agency has been growing quickly and healthily and all to the thanks of our amazing clients. While we could write a blog on each of our fabulous clients (and […]
A Look Back: Mambo Media’s Successful Year (including a great group #selfie)
Within the last year as the world “twerked” on, and people lived up to the mantra, “YOLO!” and touch technology entered our day-to-day lives, Mambo Media continued to be inspired and thankful for our client relationships. As we take a look back at 2013, our focus turns to our growing Mambo team and award-winning, collaborative and exciting campaigns we’ve produced to help grow businesses and brands:
Who Needs The Nightly News When We Have Social Media?
Social media might not literally be taking over the world, but in most markets, social outlets are seen as the “go-to” for breaking news: 71% of 18- to 29-year-olds cite the internet as a main news source. By many people’s standards, Twitter is the best tool not only to read about news but also to report on an event with real-time updates. Roughly half of both Twitter and Facebook users get news from those sites. Unlike traditional news outlets, social media has the ability to report on an international network in a split second, without needing time to edit, seek approval, or print.
The Job’s Not Over Yet!
In my last blog post, I gave advice for carrying out a successful live tweeting event. Perhaps some of you even followed our client, Nutcase Helmets, to see how they fared at the Philly Bike Expo.
Is Your Online Business Protected From California’s “Do-Not-Track” Law?
You may have heard about California’s new “Do-Not-Track” (DNT) law that will go into effect January 01, 2014. Will there be implications for your commercial website, online service or mobile app? Regardless of whether your business or organization operates out of California, it is important to be aware of this new requirement and take action […]
Calling All Troops!
Mambo is honored to have many amazing clients. Today we’re super excited as one of them, Portland’s helmet company Nutcase Helmets, put on their nuttiest gear and headed to Philadelphia for the Philly Bike Expo this weekend. Being successful at live tweeting doesn’t happen by just showing up at the event. Nutcase has an integrated […]
Mambo Volunteers At Habitat For Second Year In A Row!
For the second year in a row, Mambo Media was given the wonderful opportunity to volunteer for Portland’s Habitat for Humanity program. After the great experience we had building last year we were eager to lend our helping hands again, this time at a different location. On the morning of October 25th, the Mambo team […]
Millennials: Why Your Business Etiquette Matters More Than Ever
In a two-part series Julie Ma, Digital Marketing Manager at Mambo, will be exploring the topic of business communications for the millennial generation (also known as Generation Y with birth dates from the early 1980s to the early 2000s). She’ll be sharing the latest trends and offer tips for how Millennials can better communicate with […]
