Mambo Blog

In the Age of Generica, What’s a Brand to Do?

Posted on December 16, 2010

Last month, Harris Interactive released startling results regarding how consumers are cutting back during the economic slowdown: https://www.harrisinteractive.com/NewsRoom/HarrisPolls/tabid/447/ctl/ReadCustom%20Default/mid/1508/ArticleId/624/Default.aspx

Everything from forgoing regular visits to the salon to skipping the Starbucks run in the morning seems to have been impacted by the economic and unemployment mood. See this chart for all the details:

Live Tweets from Future of Marketing

Posted on November 22, 2010

by Siouxsie Jennett

I virtually attended another Future of Marketing Virtual Conference put on by Sam Rosen of ThoughtLead. Below is my attempt to capture the most provocative, instructional and useful takeaways. This is only meant to whet the appetite. To listen to the recording, which I highly recommend, go to https://futureofmarketing.com/. A complete Twitter list of the speakers can be found here: https://twitter.com/#!/LyndonHaselhuhn/the-future-of-marketing-virtual-conference.

Mambo Media: SNCR Award Finalist

Posted on November 10, 2010

by Mambo Media

Mambo Media is honored to have been a Finalist for the 2010 SNCR Award of Excellence!

The SNCR Excellence in New Communications Awards ceremony was held last weekend at Stanford University. This prestigious award honors organizations for their innovative use of social media and Internet communications technologies.

On the Road to CLASS

Posted on September 22, 2010

by Paul Hamerton-Kelly

So we packed up the truck full of lighting gear, microphones and our Canon 7D (with lots of RedRock Micro rigging) and hit the road to interview teachers and administrators in three different Oregon public school districts. Over two days, we conducted a dozen interviews and collected B-roll footage from schools and administrative offices in Sherwood, Forest Grove and Tillamook.

Micro-Fundraising Through Mobiles: 5 Apps

Posted on September 1, 2010

by Mambo Media

The Haiti earthquake wasn’t the beginning of mobile fundraising, but it certainly was the first time it popped into the national consciousness at such a large scale. Since then, it’s continued to gain traction and popularity with NGOs and your average Joe alike – and even your occasionally political fundraising event.

In the Age of Generica, What’s a Brand to Do?

Mambo Media: SNCR Award Finalist

On the Road to CLASS

Micro-Fundraising Through Mobiles: 5 Apps

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