Marketing Maturity Scorecard
Leveraging over 20 years of Modern Marketing experience, we are pleased to introduce the Marketing Maturity Scorecard™. Our three step Marketing Maturity Scorecard™ program identifies gaps in your roadmap to maturity, provides actionable recommendations to build proficiency in nine key areas, and includes hands-on consulting to ensure an ultimately successful execution of the recommendations.
STEP ONE
Assessment of the Nine Key Areas of Modern Marketing
We use a proprietary formula to compute your overall baseline marketing score in the following areas:
- Website
- SEO
- Analytics
- Social
- Blog
- Paid Media
- Marketing Automation
- Content Strategy & Process
STEP TWO
Actionable Recommendations
Your final report will include your scores in each of the 9 key areas with specific actionable recommendations for immediate improvements - your roadmap to marketing maturity. Your customized recommendations are delivered in an easy-to-follow checklist format that your team can run with, or we can partner with you to assist in implementation.
Below is an example of the scoring we did recently for a client:
STEP THREE
Coaching
As your team works to execute recommendations, we provide ongoing coaching and strategic consultation to ensure a successful transformation to your marketing maturity.
Contact Us
Let’s connect! See how our trainers can help your organization achieve modern marketing success.
“It’s so important to know where you stand relative to the marketplace. The insights you’ll learn from your Marketing Maturity Scorecard ™ will give you not only parity but acceleration as you implement actionable recommendations to improve your marketing maturity.”
