Why is website content important?

Content is essential for modern marketing. In the age of on-demand and custom-curated content, brands need to contribute or they risk getting overlooked. The way to your consumers’ heart is through great content, which should do at least one of the following: Solve a problem Entertain Inform In addition to helping you attract, convert and […]

Mambo Media: SNCR Award Finalist

Mambo Media is honored to have been a Finalist for the 2010 SNCR Award of Excellence! The SNCR Excellence in New Communications Awards ceremony was held last weekend at Stanford University. This prestigious award honors organizations for their innovative use of social media and Internet communications technologies.

Commenting on Industry Blogs

The most common piece of advice social media marketers give to clients is: ENGAGE!  Engage with your users, site visitors, fans, critics, analysts, potential employees – heck, anyone who is paying attention to your product or brand offer.